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SE Ranking costs $52 to $259 per month as of March 2026, with 3 plans available. Plans: Essential at $65/month, Pro at $119/month, and Business at $259/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

SE Ranking offers 3 pricing tiers: Essential, Pro, Business. Paid plans include Essential at $65/month, Pro at $119/month, Business at $259/month. The Pro plan is small agencies and growing teams managing multiple client websites.

Compared to other ai seo tools software, SE Ranking is positioned at the mid-market price point.

  • 7 documented hidden costs beyond list price

How much does SE Ranking cost?

SE Ranking pricing ranges from $52 to $259/month across 3 plans. Plans include Essential at $65/month, Pro at $119/month, Business at $259/month.

SE Ranking Pricing Overview

SE Ranking has 3 pricing plans ranging from $52 to $259/month. The Essential plan costs $65/month, best for freelancers and solopreneurs managing 1–5 websites with basic seo needs. The Pro plan costs $119/month, best for small agencies and growing teams managing multiple client websites. The Business plan costs $259/month, best for large agencies and enterprises requiring unlimited projects, api access, and team collaboration.

There are at least 7 documented hidden costs beyond SE Ranking's list price, including implementation, training, and add-on fees.

This pricing was last verified in March 10, 2026 from 4 independent sources.

SE Ranking is an all-in-one SEO platform offering rank tracking, site audits, backlink analysis, keyword research, and AI-powered content tools. Pricing starts at $52/month (billed annually) on the Essential plan, rising to $95/month for Pro and $207/month for Business. Month-to-month billing adds 20% to each tier. The platform is popular with freelancers and small-to-mid agencies for its lower entry price compared to Semrush or Ahrefs, though the final cost can increase significantly when add-ons like Content Marketing ($29–$95/month), Agency Pack ($50–$65/month), and AI Search Visibility ($89–$345/month) are factored in. A notable pricing quirk: keyword tracking limits are multiplied by the number of search engines tracked, meaning a 500-keyword plan may only cover ~167 unique keywords if tracking across three search engines simultaneously.

All SE Ranking Plans & Pricing

Plan Monthly Annual Best For
Essential projects: 5keywords: 500 $65 /month $52 /yearSave 20% Freelancers and solopreneurs managing 1–5 websites with basic SEO needs
Pro projects: 30keywords: 2000 $119 /month $95 /yearSave 20% Small agencies and growing teams managing multiple client websites
Business projects: keywords: 5000 $259 /month $207 /yearSave 20% Large agencies and enterprises requiring unlimited projects, API access, and team collaboration
View all features by plan

Essential

  • Rank tracking for 500 keywords
  • 5 projects
  • 1 user seat
  • Site audit up to 100,000 pages
  • Backlink monitoring (17,500 links)
  • Keyword research tools
  • On-page SEO checker
  • Competitor tracking (5 competitors per project)

Pro

  • Rank tracking for 2,000 keywords
  • 30 projects
  • 3 user seats
  • Site audit up to 250,000 pages
  • Backlink monitoring (30,000 links)
  • All Essential features
  • Competitor tracking (10 competitors per project)
  • Historical data access
  • White-label reports (Agency Pack add-on)

Business

  • Rank tracking for 5,000+ keywords
  • Unlimited projects
  • 5 user seats
  • API access
  • Priority support
  • All Pro features
  • Advanced reporting
  • Competitor tracking (unlimited)

SE Ranking Year 1 Total Cost by Company Size

Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.

Freelance SEO Consultant — Essential Plan 624 Year 1 total

A solo SEO consultant managing 3–4 client websites on the Essential plan with annual billing, tracking keywords only on Google Desktop to maximize the 500-keyword allowance.

Small Agency — Pro Plan with Agency Pack 1740 Year 1 total

A 3-person agency on the Pro plan ($95/month annually) plus the Agency Pack add-on ($50/month) for white-label client reports. Total annual spend of $1,740.

Growing Agency — Pro Plan with Content Marketing Add-on 1728 Year 1 total

An agency on the Pro plan ($95/month annually) adding the Content Marketing module ($49/month) for content briefs and AI writing assistance. Annual total of $1,728.

Enterprise/Large Agency — Business Plan with AI Search Add-on 3552 Year 1 total

A large SEO agency on the Business plan ($207/month annually) with the AI Search Visibility add-on ($89/month) to track brand mentions in ChatGPT and Perplexity. Annual total of $3,552.

How SE Ranking Pricing Compares

Software Starting Price Top Price
SE Ranking $52/month $259/month
Ahrefs Free $419/month
BrightEdge $1000/month $12500/month
Clearscope $15/month $399/month
Frase $0.2/per month $720/per month
MarketMuse Free $999/per month

7 SE Ranking Hidden Costs Beyond the List Price

Beyond the listed price, SE Ranking has at least 7 documented hidden costs that can significantly increase total cost of ownership.

Watch for 7 hidden costs
  • Keyword limits are multiplied by the number of search engines tracked — tracking 500 keywords across Google Desktop, Google Mobile, and Bing effectively leaves only ~167 unique keywords
  • Content Marketing module is a paid add-on at $29–$95/month depending on tier, not included in base plans
  • Agency Pack (white-label reports and branded dashboards) costs $50–$65/month and is only available on Pro and Business plans with annual billing
  • Local Marketing add-on for local SEO and Google Business Profile tracking starts at $23/month and scales to $1,150/month for agencies
  • AI Search Visibility add-on (tracks brand mentions in ChatGPT, Perplexity, Gemini) costs $89–$345/month
  • Additional user seats beyond the plan limit incur per-seat charges not shown on the main pricing page — discovered only at checkout
  • Annual plans require 12 months payment upfront; cancellations do not receive pro-rated refunds
Tip

Ask your SE Ranking sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

SE Ranking Pricing FAQ

01 How much does SE Ranking cost per month?

SE Ranking costs $65/month (Essential), $119/month (Pro), or $259/month (Business) on monthly billing. Annual billing reduces these prices by 20% to $52, $95, and $207 per month respectively. A 14-day free trial is available on all plans with no credit card required.

02 Does SE Ranking offer a free plan?

SE Ranking does not offer a permanent free plan, but it provides a 14-day free trial on every paid plan. The trial includes 750 tracked keywords and 20 AI prompts per day. No credit card is required to start the trial, and billing does not begin automatically when it expires.

03 What is the difference between SE Ranking Essential and Pro plans?

The Essential plan ($52/month annually) supports 5 projects, 500 keywords, and 1 user seat. The Pro plan ($95/month annually) expands to 30 projects, 2,000 keywords, and 3 user seats, with larger site audit and backlink limits. Pro also allows access to the Agency Pack add-on for white-label reporting, which is not available on Essential.

04 Does SE Ranking charge extra for additional users?

Yes. SE Ranking's base plans include 1 user (Essential), 3 users (Pro), and 5 users (Business). Adding seats beyond these limits incurs additional per-seat fees that are not listed on the main pricing page — the cost is revealed at checkout or by contacting sales.

05 How does SE Ranking's keyword tracking actually work — does it use up my limit faster if I track on multiple search engines?

Yes, and this is a significant hidden cost. SE Ranking calculates keyword consumption as Keywords × Search Engines. If you track 500 keywords across Google Desktop, Google Mobile, and Bing, you consume 1,500 units — meaning an Essential plan's 500-keyword limit effectively covers only ~167 unique keywords across three engines. Most users discover this after running out of capacity.

06 Is the Agency Pack (white-label reports) included in SE Ranking plans?

No. The Agency Pack is a paid add-on priced at approximately $50–$65/month on annual billing. It is only available on Pro and Business plans and cannot be added to the Essential plan. The Agency Pack includes white-label dashboards, custom branded reports, and a lead generation widget.

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