AI Video Generators Pricing Benchmarks 2026: 11 Products Compared
Quick Answer

AI Video Generators pricing across 11 tracked products: entry-tier median $0, top-tier median $99. Cheapest: Descript. Most premium: InVideo AI. Updated April 2026.

Last updated: April 24, 2026

Market Median (11 products)

AI video generation is credit-based — each generated second consumes credits. Flat tiers pack $15-80/month of credits; enterprise contracts trade volume discounts for commits.

Entry-tier median is $0, top-tier median $99. Negotiated enterprise deals typically land 15-40% below list.

Per-Product Pricing

Product Entry Median Top Unit
Descript $0 $35 $65 month
Google Veo $0 $134 $249 month
Hailuo AI $0 $44 $199 month
HeyGen $0 $29 $99 month
InVideo AI $0 $75 $899 month
Kling AI $0 $26 $180 month
Luma Dream Machine $0.00 $0.10 $0.32 month
Pika $0 $35 $95 month
Runway $0.05 $0.05 $0.12 month
Sora $0 $200 $200 month
Synthesia $18 $69 $69 month

What this table shows

Low is the entry-tier price (often a free or starter plan). Median is the middle price across published tiers. High is the top published tier — enterprise contracts with negotiated discounts usually land 15-40% below the published high.

Frequently Asked Questions

01 What do ai video generators actually cost?

Across 11 tracked products, the entry-tier median is $0 and the top-tier median is $99. Individual products vary significantly — see the per-product table above.

02 Which ai video generator is cheapest?

Descript has the lowest entry-tier price in our tracked set.

03 Which ai video generator is most premium?

InVideo AI has the highest top-tier list price among tracked products.

04 How accurate is this pricing data?

Prices are sourced from vendor pricing pages and automatically re-checked. Any tier marked 'custom' has no public list price; negotiated deals aren't shown here.