Smile.io vs Marsello
Loyalty Program Software pricing comparison · 2026
Smile.io pricing ranges from $0–$999/month, while Marsello ranges from $60–$120/month. Marsello is typically 82% more affordable, though your actual cost depends on tier and team size.
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Smile.io and Marsello both operate in the loyalty program software category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Smile.io | Marsello |
|---|---|---|
| Free | Free /user/month | $60 /month |
| Standard | $79 /user/month | $120 /month |
| Growth | $199 /user/month | Custom |
| Plus | $999 /user/month | — |
| Enterprise | Custom | — |