Mailchimp Price History: Dated Pricing Snapshots | CostBench
Mailchimp Price History: Dated Pricing Snapshots
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CostBench has captured 5 dated snapshots of Mailchimp's pricing page over the 2.3 years it has been tracked, and 3 differ from the snapshot before it — listed below with dates. Those differences include plan renames and lineup restructures as well as genuine repricing, so read them as observations rather than as a price-change count.

Price stable over 2.3 years (tracked window only — CostBench snapshots begin 2024Q2).

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Mailchimp Price History

Pricing changes CostBench has tracked for Mailchimp, verified across 5 snapshots going back to 2024Q2.

  1. Mailchimp tier restructure

    Changed from 3 to 4 pricing tiers

  2. Mailchimp tier renamed

    "Standard" renamed to "Essentials"

  3. Mailchimp price increase

    Highest tier increased from $299 to $350/month

    +17.06%

Price stable over 2.3 years

Verification Record

Each row is a dated snapshot CostBench extracted and validated from Mailchimp's official pricing page.

Verified Price Range Tiers Source
Jul 14, 2026 $0–$350 month 4 official pricing page (live)
Apr 1, 2026 $0–$350 month 4 official pricing page (live)
Feb 5, 2026 $0–$350 month 4 official pricing page (live)
Jul 1, 2024 $0–$350 month 3 Wayback Machine archive
Apr 1, 2024 $0–$299 month 3 Wayback Machine archive

01 Has Mailchimp raised prices?

CostBench has captured 5 dated snapshots of Mailchimp's pricing page over the 2.3 years it has been tracked, and 3 differ from the snapshot before it — listed below with dates. Those differences include plan renames and lineup restructures as well as genuine repricing, so read them as observations rather than as a price-change count.

02 When did Mailchimp's pricing page last look different?

The most recent snapshot that differs from the one before it is dated 2026-02-05: Changed from 3 to 4 pricing tiers. That is an observed difference between two captures of the pricing page, which is not the same as a confirmed price change.

03 How does CostBench track Mailchimp pricing over time?

CostBench re-reads Mailchimp's official pricing page on a rolling oldest-first schedule and stores a dated snapshot each time. Every timeline entry above traces to one of those snapshots — nothing is estimated. What we do not do is publish a price-trend figure: comparing snapshots across a plan lineup that gets renamed and restructured produces mostly false positives, so we show the dated observations and state their limits instead. See our methodology for the full reasoning.

04 Can I get an alert when Mailchimp changes pricing?

Yes — enter your email in the Pricing Alerts box on this page. CostBench emails you when a verified pricing change lands for Mailchimp. No account required.