Mailchimp Price History
Every verified pricing change, tracked from dated snapshots of the official pricing page
CostBench has captured 5 dated snapshots of Mailchimp's pricing page over the 2.3 years it has been tracked, and 3 differ from the snapshot before it — listed below with dates. Those differences include plan renames and lineup restructures as well as genuine repricing, so read them as observations rather than as a price-change count.
Price stable over 2.3 years (tracked window only — CostBench snapshots begin 2024Q2).
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Mailchimp Price History
Pricing changes CostBench has tracked for Mailchimp, verified across 5 snapshots going back to 2024Q2.
-
Mailchimp tier restructure
Changed from 3 to 4 pricing tiers
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Mailchimp tier renamed
"Standard" renamed to "Essentials"
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Mailchimp price increase
Highest tier increased from $299 to $350/month
+17.06%
Price stable over 2.3 years
Verification Record
Each row is a dated snapshot CostBench extracted and validated from Mailchimp's official pricing page.
| Verified | Price Range | Tiers | Source |
|---|---|---|---|
| Jul 14, 2026 | $0–$350 month | 4 | official pricing page (live) |
| Apr 1, 2026 | $0–$350 month | 4 | official pricing page (live) |
| Feb 5, 2026 | $0–$350 month | 4 | official pricing page (live) |
| Jul 1, 2024 | $0–$350 month | 3 | Wayback Machine archive |
| Apr 1, 2024 | $0–$299 month | 3 | Wayback Machine archive |
01 Has Mailchimp raised prices?
CostBench has captured 5 dated snapshots of Mailchimp's pricing page over the 2.3 years it has been tracked, and 3 differ from the snapshot before it — listed below with dates. Those differences include plan renames and lineup restructures as well as genuine repricing, so read them as observations rather than as a price-change count.
02 When did Mailchimp's pricing page last look different?
The most recent snapshot that differs from the one before it is dated 2026-02-05: Changed from 3 to 4 pricing tiers. That is an observed difference between two captures of the pricing page, which is not the same as a confirmed price change.
03 How does CostBench track Mailchimp pricing over time?
CostBench re-reads Mailchimp's official pricing page on a rolling oldest-first schedule and stores a dated snapshot each time. Every timeline entry above traces to one of those snapshots — nothing is estimated. What we do not do is publish a price-trend figure: comparing snapshots across a plan lineup that gets renamed and restructured produces mostly false positives, so we show the dated observations and state their limits instead. See our methodology for the full reasoning.
04 Can I get an alert when Mailchimp changes pricing?
Yes — enter your email in the Pricing Alerts box on this page. CostBench emails you when a verified pricing change lands for Mailchimp. No account required.