All Mutiny Plans & Pricing

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Free Not specified
Business Not published Not specified
Enterprise Contact Sales Contact Sales Not specified
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What does Mutiny actually cost you?

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Tier
Billing
Your projected cost$1.3Kper month · $50/unit × 25units
Year 1 license$15K12 months at this rate
At a glance

List price by tier (annualized, per unit)

Per-unit list price across Mutiny's plans, annualized. Custom-priced tiers show a hatched bar.

FreeCustom
Business$600/yr
EnterpriseCustom
Real-world benchmark

Buyers actually pay a median of $38K/yr for Mutiny contracts (Vendr deal flow, n=59). That's a contract total — the more seats, the more leverage to negotiate down.

Quick Answer
Last verified:
High confidence

Mutiny costs Free to $50 per month as of August 2026, with 3 plans available including a free tier. Plans: Free (free), and Business at $50/month. Custom pricing is available on request. The median contract is $37,800/year based on 59 verified purchases.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Mutiny offers 3 pricing tiers: Free, Business, Enterprise. A free plan is available. Paid plans include Business at $50/seat.

Compared to other a/b testing software, Mutiny is positioned at the mid-market price point.

  • Median contract: $37,800/yr from 59 purchases Precise
  • Average negotiated discount: 17%
  • 6 documented hidden costs beyond list price
  • G2 rating: 4.7 out of 5 from 32 reviews (as of Jul 2026)

How much does Mutiny cost?

Mutiny offers 3 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Free (free), Business at $50/month, Enterprise (custom pricing).

Mutiny Pricing Overview

Mutiny has 3 pricing plans, including a free tier. Paid plans range from $0 to $50/month. The Free plan is free. The Business plan costs $50/month. The Enterprise plan requires contacting sales for a custom quote.

Mutiny with a Annual (inferred from Vendr annual pricing data) minimum commitment.

The median Mutiny customer pays $37,800/year based on 59 verified purchases, with an average 17% discount available through negotiation.

There are at least 6 documented hidden costs beyond Mutiny's list price, including implementation, training, and add-on fees.

This pricing was last verified in June 19, 2026 from 1 independent source.

Mutiny pricing starts at $0/month for the Free plan and $50/month for the Business plan, with Enterprise pricing custom-quoted. Enterprise buyers pay a median of $37,800/year based on Vendr deal flow from 59 transactions, with contracts historically carrying 5-figure minimums. Mutiny introduced lower-entry plans more recently after years of being cited among tools accessible only at enterprise budget levels.

How Mutiny Pricing Compares

Compare Mutiny pricing against top alternatives in A/B Testing.

Compare Mutiny vs Alternatives

Before committing to Mutiny, compare pricing with these 3 alternatives in the same category.

All Mutiny alternatives & migration guides

What Companies Actually Pay for Mutiny

The median Mutiny buyer pays $37,800/year based on 59 verified purchase transactions, with an average 17% savings through negotiation.

What companies actually pay $37,800/yr Median across 59 purchases Precise
17% avg. savings
with negotiation
Review scores
TrustRadius 8.2out of 10 (10)
G2 4.7out of 5 (32)
Third-party review aggregates, as of Jul 2026
Source: Vendr buyer database — median calculated from 59 real purchase transactions. Savings figure reflects negotiated discounts reported by buyers.

Mutiny Year 1 Total Cost by Company Size

Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.

Median Enterprise Buyer $37,800 Year 1 total

Typical enterprise contract based on Vendr deal flow from 59 transactions.

Enterprise Contract Floor $60,000 Year 1 total

Minimum enterprise contract size reported in Vendr data.

Vendr (deal flow)

How Mutiny Pricing Compares

Software Starting Price Top Price
Mutiny Free $50/month
AB Tasty $30000/month $150000/month
Convert $299/month $599/month
Kameleoon Free $495/month
Optimizely $50000/month $250000/month
Unbounce $22/month $249/month

6 Mutiny Hidden Costs Beyond the List Price

Beyond the listed price, Mutiny has at least 6 documented hidden costs that can significantly increase total cost of ownership.

Watch for 6 hidden costs
  • Onboarding, Implementation, Training $10,000 to $50,000+
    high 1 source
    industry "Buyers report several potential hidden or implementation costs: * Onboarding, Implementation, and Training: These are often quoted as separate line items and can add an additional $10,000 to $50,000+ to the total contract value."
  • Traffic Overages
    medium 1 source
    industry "Traffic Overages: Exceeding agreed-upon traffic volumes can lead to additional charges."
  • Professional Services
    medium 1 source
    industry "Professional Services: Beyond initial setup, ongoing professional services can contribute to the total cost."
  • Annual Price Escalation 3–7%
    medium 1 source
    industry "Annual Price Increases: Contracts typically include annual price escalation clauses, often in the 3–7% range."
  • AI-agent Credit System $100 per 100-credit pack
    low 1 source
    industry "Cancellation Window: Cancellation takes effect at the end of the current billing period, and no prorated refunds are provided for the remaining period."
  • Five-Figure Enterprise Minimum Contract Size $60,000+
    high 2 sources
    Hacker News "Many marketing tools don't offer free tiers. Think Optimizely, 6sense, Mutiny, Typeform, Qualified, Marketo, Drift, etc. A lot of these have minimum contract sizes of 5 figures."
    Vendr "Vendr marketplace data: Median buyer pays $37,800/year based on 59 purchases. Buyers save 17% on average. Range: $60,000 (low) to $? (high)."
Tip

Ask your Mutiny sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 5 independent sources
industry Hacker News Tech community Vendr Verified buyer transactions TrustRadius Enterprise reviews G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 16 source citations total.

Mutiny Contract Terms

Mutiny contracts do not auto-renew. Changes require advance notice. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal No
Minimum Commitment Annual (inferred from Vendr annual pricing data)
Mid-Term Downgrade Not allowed
Based on 1 verified source

How to Negotiate Mutiny Pricing

Mutiny contracts are negotiable — buyers save an average of 17% off list price. These 7 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 7 tactics
Multi-year Commitments high success

Committing to multi-year agreements (e.g., 2–3 years) can unlock 20–35% discounts from initial quotes and achieve 20–30% better per-visitor pricing.

https://vendr.com
Annual Prepayment high success

Paying annually upfront can lead to 5–10% additional discounts.

https://vendr.com
Upfront TCO Negotiation high success

Addressing all potential costs, including onboarding, overages, and integrations, upfront can achieve 10–20% better overall value.

https://vendr.com
Anchor to Vendr Median high success

Vendr data from 59 purchases shows buyers pay a median of $37,800/year. Use this figure as your anchor in negotiations — if the initial enterprise quote exceeds this, reference the market median explicitly and ask the rep to match or beat it.

Vendr (deal flow)
Target the 17% Average Discount high success

Vendr reports buyers save an average of 17% off list price. Open negotiations by asking for at least 15% off and treat anything below 17% as below market. Discount room exists — use it.

Vendr (deal flow)
Bundling Services medium success

Negotiating to bundle onboarding, implementation, and training services into the base contract can improve overall economics.

https://vendr.com
Reference Emerging Competitors with Free Tiers medium success

Newer competitors explicitly position against Mutiny's historically high contract minimums. Mention free-tier alternatives during negotiation to increase price pressure, especially if your use case could be met by a lower-cost tool.

HN (2024-08-07)

Full negotiation guide →

Mutiny Pricing FAQ

01 What is the cheapest paid plan?

The Business plan is the cheapest paid plan at $50.0 per seat.

02 Does Mutiny offer annual billing?

The Business plan does not specify annual billing options. The Enterprise plan has custom pricing.

03 What are the pricing tiers for Mutiny?

Mutiny has a Free plan, a Business plan at $50.0 per seat, and an Enterprise plan with custom pricing.

04 Does Mutiny have a free plan?

Yes. Mutiny now offers a Free plan at $0/month. As recently as August 2024, Mutiny was cited among tools with no free tier and 5-figure minimum contract sizes — the free and $50/month Business plans appear to be a more recent addition to the pricing lineup.

05 How much does Mutiny cost?

Mutiny offers a Free plan at $0/month and a Business plan at $50/month. Enterprise pricing is custom-quoted. Based on Vendr deal flow from 59 transactions, enterprise buyers pay a median of $37,800/year, with contracts reportedly starting around $60,000/year at the enterprise tier.

06 What is the typical Mutiny enterprise contract size?

Vendr data from 59 purchases shows a median annual contract of $37,800, with a reported low of $60,000/year. Buyers save an average of 17% through negotiation.

07 Is Mutiny expensive compared to alternatives?

Mutiny has historically been cited as one of the more expensive marketing personalization tools, with 5-figure minimum enterprise contracts. Newer competitors have explicitly targeted this gap with free-tier and usage-based pricing models.

Is this pricing incorrect? — we'll verify and update it.