AWeber Pricing 2026
Complete pricing guide with plans, hidden costs, and cost analysis
AWeber has a free plan. Paid plans start at $15/month (Lite) and go up to $30/month.
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All AWeber Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Free subscribers: 500lists: 1 | Free | Free | Bloggers, creators, and early-stage businesses with a small list getting started with email marketing |
| What's included at Free Best for: Bloggers, creators, and early-stage businesses with a small list getting started with email marketing
Limits
| |||
| Lite lists: 1automations: 3 | $15 /month | $12.5 /yearSave 17% | Solopreneurs and side-hustle creators who need landing pages, basic automation, and the ability to sell through email on a modest budget |
| What's included at Lite Best for: Solopreneurs and side-hustle creators who need landing pages, basic automation, and the ability to sell through email on a modest budget
Limits
| |||
| Plus lists: automations: | $30 /month | $20 /yearSave 33% | Growing creators and businesses needing unlimited lists, automations, advanced analytics, and priority support |
| What's included at Plus Best for: Growing creators and businesses needing unlimited lists, automations, advanced analytics, and priority support
Limits
| |||
| Done For You lists: automations: | $30 /month | $20 /yearSave 33% | Businesses that want AWeber's experts to build their entire email system (emails, landing pages, workflows, integrations) for them |
| What's included at Done For You Best for: Businesses that want AWeber's experts to build their entire email system (emails, landing pages, workflows, integrations) for them
Limits
| |||
| High Volume subscribers: | Contact Sales | Contact Sales | High-volume senders with lists over 100,000 subscribers who need custom-quoted pricing |
| What's included at High Volume Best for: High-volume senders with lists over 100,000 subscribers who need custom-quoted pricing
Limits
| |||
View all features by plan (compare side-by-side)
Free
- Up to 500 subscribers
- 1 email list
- 1 email automation
- 1 landing page
- Sign-up forms
- Basic email analytics
- AWeber branding included
- 14-day trial of paid features
Lite
- Up to 500–100,000+ subscribers (price scales with list size)
- Email sends: 10x subscriber max per month
- 1 email list
- 3 landing pages
- 3 email automations
- 3 users
- 1 custom segment
- Up to 50,000 web push notification subscribers
- Advanced message analytics
- Advanced landing page features
- Sales tracking (1.0% transaction fee)
- Remove AWeber branding
- 24/7 support
Plus
- Up to 500–100,000+ subscribers (price scales with list size)
- Email sends: 12x subscriber max per month
- Unlimited email lists
- Unlimited landing pages
- Unlimited email automations
- Unlimited custom segments
- Unlimited users
- Unlimited web push notifications
- Priority 24/7 support
- Advanced reporting and analytics
- Advanced audience/account analytics
- Webpage tracking
- Sales tracking (0.6% transaction fee)
- Remove AWeber branding
Done For You
- Everything in Plus
- One-time setup fee: $599 (currently promoted at $79)
- Expert email marketing setup completed in 7 days
- 1 branded email template created
- 2 landing pages built
- 1 signup form configured
- 1 welcome series launched
- Newsletter content delivered weekly
- 1:1 setup call
- 30 days unlimited edits
High Volume
- For lists over 100,000 subscribers
- Custom pricing — contact AWeber sales
- Call 1-877-293-2371
What does AWeber actually cost you?
Drag the slider. Pick a tier. Watch your projected spend update live.
List price by tier (annualized, per seat)
Per-seat list price across AWeber's plans, annualized. Custom-priced tiers show a hatched bar.
Buyers actually pay a median of $780/yr for AWeber contracts (Vendr deal flow, n=197). That's a contract total — the more seats, the more leverage to negotiate down.
AWeber costs Free to $30 per month as of June 2026, with 5 plans available including a free tier. Plans: Free (free), Lite at $15/month, Plus at $30/month, and Done For You at $30/month. Enterprise pricing is available on request. The median contract is $780/year based on 197 verified purchases.
Try AWeber FreeUse the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
AWeber offers 5 pricing tiers: Free, Lite, Plus, Done For You, High Volume. A free plan is available. Paid plans include Lite at $15/month, Plus at $30/month, Done For You at $30/month. The Lite plan is solopreneurs and side-hustle creators who need landing pages, basic automation, and the ability to sell through email on a modest budget.
Compared to other email marketing software, AWeber is positioned at the budget-friendly price point.
- Median contract: $780/yr from 197 purchases
- 3 documented hidden costs beyond list price
- Contracts auto-renew — Before annual renewal date
How much does AWeber cost?
AWeber Pricing Overview
AWeber has 5 pricing plans, including a free tier. Paid plans range from $0 to $30/month. The Free plan is free and is best for bloggers, creators, and early-stage businesses with a small list getting started with email marketing. The Lite plan costs $15/month, best for solopreneurs and side-hustle creators who need landing pages, basic automation, and the ability to sell through email on a modest budget. The Plus plan costs $30/month, best for growing creators and businesses needing unlimited lists, automations, advanced analytics, and priority support. The Done For You plan costs $30/month, best for businesses that want aweber's experts to build their entire email system (emails, landing pages, workflows, integrations) for them. The High Volume plan requires contacting sales for a custom quote and is designed for high-volume senders with lists over 100,000 subscribers who need custom-quoted pricing.
AWeber contracts auto-renew, requiring Before annual renewal date notice to cancel.
The median AWeber customer pays $780/year based on 197 verified purchases.
There are at least 3 documented hidden costs beyond AWeber's list price, including implementation, training, and add-on fees.
This pricing was last verified in June 7, 2026 from 2 independent sources.
AWeber pricing starts with a Free plan at $0/month for basic email marketing. The Lite plan costs $15/month ($12.50/month billed annually) for growing lists with automation needs. For teams requiring advanced features, the Plus plan runs $30/month ($20/month billed annually). The Unlimited plan is priced at $899/month for enterprise-scale sending.
How AWeber Pricing Compares
Compare AWeber pricing against top alternatives in Email Marketing.
Compare AWeber vs Alternatives
Before committing to AWeber, compare pricing with these 3 alternatives in the same category.
What Companies Actually Pay for AWeber
The median AWeber buyer pays $780/year based on 197 verified purchase transactions.
AWeber Year 1 Total Cost by Company Size
Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.
Freelancer or small business on the Free plan sending up to 500 emails per month to a single list of up to 500 subscribers.
Solopreneur or small business using AWeber Lite with annual billing for 1 list, 3 automations, 3 users, and 1 segment.
Marketing team running multiple campaigns and automation workflows on the Plus plan with unlimited lists, automations, users, and segments.
Growing business on the Plus plan paying month-to-month for flexibility, with unlimited lists, automations, and users.
Agency or enterprise on the Unlimited plan choosing a flat monthly cost regardless of list size.
Larger business with ~10,000 subscribers using the Plus plan's unlimited lists, automations, and segments.
Calculated from AWeber Free tier
How AWeber Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| AWeber | Free | $30/month |
| Campaign Monitor | $13/month | $171/month |
| Campaigner | $14/user/month | $649/user/month |
| Beefree | Free | $160/per month |
| Beehiiv | Free | $109/month |
| Constant Contact | $12/month | $80/month |
Detailed pricing comparisons:
AWeber Contract Terms
AWeber contracts auto-renew. Changes require Before annual renewal date. These terms are sourced from verified buyer experiences.
How to Negotiate AWeber Pricing
AWeber contracts are negotiable. These 3 tactics are sourced from real buyer experiences and procurement specialists.
AWeber offers annual billing at $12.50/month for the Lite plan (vs $15/month) and $20/month for the Plus plan (vs $30/month). This saves 17-33% depending on the plan, and you can negotiate further by referencing competitor annual pricing from MailerLite or GetResponse.
AWeber pricing page showing annual vs monthly billing differencesAWeber faces pricing pressure from newer email marketing tools offering more advanced features at lower costs. Mention alternatives like Moosend, MailerLite, or GetResponse when negotiating renewal terms.
G2 reviews showing users switching to competitors for better pricingLong-time AWeber customers report feeling disconnected from pricing decisions. If you've been a customer for multiple years, emphasize your loyalty and request grandfathered pricing or custom terms.
G2 review from long-time customer forced to migrate due to pricing changesAWeber Price History
Pricing changes CostBench has tracked for AWeber, verified across 2 snapshots going back to 2026Q1.
-
AWeber price decrease
Highest tier decreased from $899 to $30/month
-96.66% -
AWeber tier restructure
Changed from 4 to 5 pricing tiers
-
AWeber tier renamed
"Unlimited" renamed to "Done For You"
Price decreased 97% over 0.5 years
AWeber Pricing FAQ
01 Does AWeber have a free plan?
Yes. AWeber's Free plan supports up to 500 subscribers and 500 email sends per month. It includes 1 list, 1 automation, 1 landing page, basic segmentation, forms, A/B testing, and chat/email support. It is a permanent free tier, not just a trial.
02 What is the difference between AWeber Lite and Plus?
Lite limits you to 1 email list, 3 automations, 3 landing pages, 3 users, and basic analytics. Plus offers unlimited lists, automations, landing pages, users, and segments, plus advanced analytics, website tracking, sales tracking, and priority 24/7 support. Plus starts at $30/month versus Lite's $15/month for 500 subscribers.
03 How much does AWeber cost for 10,000 subscribers?
AWeber's Plus plan at $30/month ($20/month billed annually) handles 10,000 subscribers with unlimited lists, automations, users, and segments. The Free plan caps at 500 subscribers, so it won't fit a 10,000-subscriber list, and the Lite plan supports only 1 list with 3 automations. For predictable flat pricing at very high volume, the Unlimited plan is $899/month regardless of list size.
04 Does AWeber offer annual billing discounts?
Yes. Annual billing saves approximately 33% compared to monthly billing across Lite and Plus plans. For example, Lite at 500 subscribers drops from $15/month to about $12.50/month when billed annually ($150/year).
05 What is the AWeber Unlimited plan?
The Unlimited plan costs a flat $899/month and includes unlimited subscribers, all Plus features, a dedicated account manager, and phone support. It is designed for high-volume senders and enterprises who want predictable costs regardless of list size.
06 Does AWeber charge for unsubscribed contacts?
Unsubscribed contacts no longer count toward your billing limit on AWeber. Only active subscribers count, which is a subscriber-friendly policy compared to some competitors.
07 What is AWeber's Done-For-You service?
AWeber's Done-For-You service is an optional add-on at $20/month plus a $79 one-time setup fee. It includes expert setup of branded email templates, landing pages, signup forms, and a welcome automation series, with 30 days of unlimited edits included.
08 Do I need to pay extra for a custom email domain?
Recent reports from users indicate that AWeber now requires a paid custom email domain (rather than free email services like Gmail) to send campaigns. This can add approximately $95/year on top of your AWeber subscription cost.
09 How does AWeber pricing compare to competitors?
Multiple users report that AWeber's pricing is higher than newer competitors like Moosend, MailerLite, and GetResponse, especially as subscriber lists grow. The pricing can feel steep for small businesses, with some users noting that other platforms offer more advanced features at lower costs.
10 Are there overage charges if I exceed my subscriber limit?
Yes, AWeber charges extra when you accidentally include unsubscribed contacts or need to add subscribers beyond your plan limits. Users report these charges can accumulate into unexpectedly high bills, so careful list management is essential.
11 What's the difference between monthly and annual billing?
AWeber offers savings on annual billing. For example, the Lite plan costs $15/month on monthly billing but $12.50/month when billed annually. The Plus plan costs $30/month on monthly billing but $20/month when billed annually.
12 Does AWeber integrate with popular autoresponders and marketing tools?
Yes, AWeber integrates seamlessly with GravityForms and is commonly used alongside platforms like ClickFunnels. It's compatible with other email marketing tools and form builders, making it flexible for various marketing setups.
13 What makes AWeber stand out for customer support?
AWeber is known for STELLAR customer support and is recognized industry-wide for it. They offer responsive customer service, making them a reliable choice for businesses that value strong support alongside their email marketing features.
14 What's included in AWeber's free plan?
AWeber's free plan includes up to 500 subscribers and 3,000 emails per month. However, you'll need a paid custom email domain (approximately $95/year) to send campaigns, which is an important hidden cost to consider.
15 Does AWeber auto-renew subscriptions?
Yes, AWeber subscriptions auto-renew annually. Users have reported being charged annual renewal fees automatically, so it's important to monitor your billing if you plan to cancel.
16 What are AWeber's pricing alternatives compared to other platforms?
For 10,000 subscribers, AWeber Lite costs approximately $70/month. Comparable platforms include OmniSend ($130/month), ActiveCampaign ($140/month), and MailerLite ($65/month). AWeber is competitively priced in the mid-range of email marketing platforms.
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