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LiteFreeDiscoverCustomActivateCustom
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All Leadfeeder Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Lite

  • Last 100 companies/month
  • 7-day visitor history
  • Unlimited users
  • 20 credits/month
  • Browser plugin

Discover

  • Reveal companies on your site
  • Real-time alerts on accounts
  • Push accounts to CRM
  • Automate outreach and retargeting
  • Tiered company identification volume
  • Unlimited history
  • CRM integrations

Activate

  • All Discover features
  • Verified emails and phone numbers
  • Intent signal filters
  • B2B display campaigns
  • CRM automations
  • AI prospect list building
  • Advanced contact filters

Scale

  • All Activate features
  • Export company data at no cost
  • Automatic CRM data enrichment
  • Dedicated Customer Success Manager
  • LinkedIn Audience Sync
  • MCP server access

Enterprise

  • Custom company identification volume
  • Custom credit volume
  • Dedicated team
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Quick Answer
Last verified:
Medium confidence

Leadfeeder costs Free to $599 per month as of August 2026, with 5 plans available including a free tier. Plan: Lite (free). Custom pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Try Leadfeeder Free

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Leadfeeder offers 5 pricing tiers: Lite, Discover, Activate, Scale, Enterprise. The Discover plan is b2b teams identifying site visitors and syncing to crm.

Compared to other sales intelligence software, Leadfeeder is positioned at the premium price point.

  • 6 documented hidden costs beyond list price
  • Contracts auto-renew — 30 days before renewal
Last verified: | Sources: 2 pricing pages and reviews

How much does Leadfeeder cost?

Leadfeeder offers 5 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Lite (free), Discover (custom pricing), Activate (custom pricing), Scale (custom pricing), Enterprise (custom pricing).

Leadfeeder Pricing Overview

Leadfeeder has 5 pricing plans, including a free tier. Paid plans range from $0 to $599/per month. The Lite plan is free and is best for first look at companies visiting your site with no cost. The Discover plan requires contacting sales for a custom quote and is designed for b2b teams identifying site visitors and syncing to crm. The Activate plan requires contacting sales for a custom quote and is designed for sales teams converting visitor data into outreach-ready contact leads. The Scale plan requires contacting sales for a custom quote and is designed for revenue teams automating lead generation at scale with dedicated support. The Enterprise plan requires contacting sales for a custom quote and is designed for large enterprises needing custom identification volume and dedicated support.

Leadfeeder contracts auto-renew, with a 1 year minimum commitment, requiring 30 days before renewal notice to cancel.

There are at least 6 documented hidden costs beyond Leadfeeder's list price, including implementation, training, and add-on fees.

This pricing was last verified in July 24, 2026 from 2 independent sources.

Try Leadfeeder Free

Leadfeeder pricing starts at $0/month with the Lite plan. Paid packages move from Discover at $79/month billed annually to Activate at $369/month and Scale at $599/month, both billed annually. Enterprise teams with advanced needs can request custom pricing for larger or more specialized requirements.

How Leadfeeder Pricing Compares

Compare Leadfeeder pricing against top alternatives in Sales Intelligence.

Apollo.io $0-$119/user/month Compare → BookYourData $99-$9999/one-time Compare → Clearbit (Breeze Intelligence) $0-$900/user/month View pricing →

Compare Leadfeeder vs Alternatives

Before committing to Leadfeeder, compare pricing with these 3 alternatives in the same category.

VSApollo.io
Free

Individual users exploring the platform or doing light prospecting with minimal outreach volume

Full comparison
VSBookYourData
From $99/one-time

Full comparison
VSClearbit (Breeze Intelligence)
Free

Trying the platform

Compare pricing

All Leadfeeder alternatives & migration guides

What Companies Actually Pay for Leadfeeder

Review scores
Trustpilot 1.4out of 5 (10)
Third-party review aggregates, as of Jul 2026
Top pricing complaints
Auto-renewal without advance notice results in unexpected full-year invoices30-day cancellation window not proactively communicated by customer success teamUnresponsive and poor customer serviceCRM integrations (especially Dynamics) broken and left unresolved for months or years

Leadfeeder Year 1 Total Cost by Company Size

Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.

Small B2B Website (50 companies/mo, annual) $1,188 Year 1 total

A small B2B business identifying up to 50 companies per month on annual billing.

Mid-Market B2B (400 companies/mo, annual) $2,580 Year 1 total

A growing B2B company identifying up to 400 companies per month on annual billing.

Enterprise (custom pricing) $4,788 Year 1 total

An enterprise sales team on the Enterprise plan with custom pricing and large-scale requirements.

Small Team — Free Plan $0 Year 1 total
Lite plan
Total $0

A small marketing team testing website visitor identification with under 100 identified companies per month and no need for historical data beyond 7 days.

Mid-Size B2B Team — Website Visitor Identification Plan (Annual) $1,188 Year 1 total
$99/month billed annually
Total $1,188

A B2B sales or marketing team needing full website visitor identification, CRM integrations, and historical data. Billed annually at $99/month.

Enterprise Sales Team — Platform Plan $4,788 Year 1 total
starting at $399/month annually, custom pricing
Total $4,788

A larger enterprise team needing the full Platform tier with custom pricing, advanced features, and dedicated support. Annual billing starts at $399/month.

Free Tier Evaluation $0 Year 1 total

Low-traffic B2B site testing website visitor identification before committing to a paid plan. Capped at 100 company identifications per month with 7-day visitor history and no CRM integrations.

Small B2B Team, Annual Billing $1,188 Year 1 total
$99/month × 12
Total $1,188

Growing B2B company on the Discover plan billed annually, identifying site visitors and syncing activity to CRM.

Calculated from pricing page

How Leadfeeder Pricing Compares

Software Starting Price Top Price
Leadfeeder Free $599 per month
Apollo.io Free $149/user/month
BookYourData Free $24999/one-time
D&B Hoovers $44/user/month $49/user/month
LeadIQ Free $15/month
LinkedIn Sales Navigator $119.99/user/month $159.99/user/month

Detailed pricing comparisons:

Browse all Sales Intelligence pricing →

6 Leadfeeder Hidden Costs Beyond the List Price

Beyond the listed price, Leadfeeder has at least 6 documented hidden costs that can significantly increase total cost of ownership.

Watch for 6 hidden costs
  • Aggressive Auto-Renewal Without Notice 100% of annual contract value
    critical 3 sources
    Trustpilot "Leadfeeder charges $12k per year. Why anyone would lock into a year for this tool I will never understand. Leadfeeder's auto-renewal process is why you should really avoid this tool. You must cancel 30 days prior to the renewal date."
    Trustpilot "We received a bill with no warning, and when I queried where the reminder letter was, I received this email: "When you accepted our terms, you accepted the duty as the client to cancel your account before your next billing cycle.""
    Trustpilot "AUTO RENWAL - BE AWARE. This company will auto renew without any kind of reminder. No cooling off period. Terrible customer service, unable to answer questions in a straight forward manner."
  • Annual Contract Lock-In 100% of annual contract value if cancellation is missed
    high 3 sources
    Trustpilot "Attempted to lock me into 12 months when I signed up for rolling monthly. Insisting on full payment for 12 months, I won't be paying, only signed up two weeks ago!"
    Trustpilot "Once we have received the payment, we'll set your subscription to end on 2023-10-15. To make sure you get all value of the year, please book a complimentary free training with our expert here."
    Trustpilot "When I asked what happens if someone doesn't pay an invoice after missing renewal date, she said it goes to the "next escalation point" which she admitted was collections."
  • Integration Failures with CRM Systems 5-15% of license costs
    high 1 source
    Trustpilot "Interface is nice. But integration to Dynamics CRM is not working and they do nothing to make it work. I have found 2 errors in the integration between Leadfeeder and Dynamics CRM. I documented the errors."
  • Low Value at Low Traffic Volumes 5-10% of license costs
    medium 2 sources
    Trustpilot "Useful when you have high volume of traffic."
    Trustpilot "Leadfeeder is a useless tool and a bad company. First, this tool is nothing great. It delivers company IP information from a tracking cookie. This information isn't that useful."
  • Surprise Annual Auto-Renewal Billing $1,188-$4,788
    high 3 sources
    Trustpilot "Leadfeeder's auto-renewal process is why you should really avoid this tool. You must cancel 30 days prior to the renewal date. I never heard anything from our CS person leading up to this renewal date."
    Trustpilot "AUTO RENWAL - BE AWARE. This company will auto renew without any kind of reminder. No cooling off period. Terrible customer service, unable to answer questions in a straight forward manner."
    Trustpilot "We received a bill with no warning, and when I queried where the reminder letter was, I received this email: "When you accepted our terms, you accepted the duty as the client to cancel your account before your next billing cycle.""
  • CRM Integration Failures and Maintenance Overhead 5-15% of license costs
    medium 1 source
    Trustpilot "Interface is nice. But intetgration to Dynamics CRM is not working and they do nothing to make it work. I have found 2 errors in the integration between Leadfeeder and Dynamics CRM. I documented the errors."
Tip

Ask your Leadfeeder sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 1 independent sources
Trustpilot Consumer reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 26 source citations total.

Leadfeeder Contract Terms

Leadfeeder contracts auto-renew. Changes require 30 days before renewal. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice 30 days before renewal
Minimum Commitment 1 year
Mid-Term Downgrade Not allowed
Price Escalation No published uplift schedule mentioned in sources; non-payment of auto-renewed invoices reportedly escalates to collections
Based on 3 verified sources

How to Negotiate Leadfeeder Pricing

Leadfeeder contracts are negotiable. These 10 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 10 tactics
Choose annual billing for 30% savings high success

Use the published annual rates as your baseline. Leadfeeder lists Discover at $79/mo, Activate at $369/mo, and Scale at $599/mo, with Enterprise handled through custom pricing.

Pricing page
Start with the free Lite plan high success

The Lite plan offers 100 company identifications per month for free. Use this to validate the quality of visitor data before committing to a paid plan.

Pricing page
Set a calendar reminder 60 days before renewal high success

Leadfeeder does not send renewal reminders. Set your own calendar alert at least 60 days before your renewal date so you have time to evaluate ROI, initiate cancellation (requires 30 days notice), or negotiate a lower rate before the new billing cycle locks in.

Trustpilot customer reviews
Use Lite (Free) plan to validate traffic volumes first high success

Start with the free Lite plan (100 company identifications/month) to assess whether your actual traffic volume justifies a paid subscription. Leadfeeder is most useful for high-traffic sites — validate your volume before committing to an annual paid plan.

Trustpilot customer reviews
Use Annual Billing Discount as Leverage high success

Leadfeeder lists annual pricing for Discover at $79/month, Activate at $369/month, and Scale at $599/month. Commit to annual only after negotiating favorable cancellation and renewal-notice terms, using the billing commitment as the bargaining chip.

Leadfeeder tier data
Monitor your identified company count medium success

Pricing jumps at each tier (50, 100, 200, 400, 700 companies). If you're just above a threshold, filter out low-quality visits to stay in a lower tier and save significantly.

Pricing page analysis
Negotiate monthly rolling terms upfront medium success

Multiple customers report being unintentionally locked into annual contracts. Before signing, get written confirmation of whether you are on annual or monthly rolling terms. Push for monthly billing if you are testing the product, as annual lock-in is very difficult to escape once the billing period starts.

Trustpilot customer reviews
Escalate disputes to management immediately medium success

At least one customer resolved an auto-renewal billing dispute by escalating directly to a manager rather than working with their assigned CS representative. If you are billed unexpectedly, request immediate escalation rather than engaging with frontline support.

Trustpilot customer reviews
Negotiate Written Renewal Notice SLA medium success

Given multiple documented complaints about auto-renewal without any reminder, negotiate a written clause requiring Leadfeeder to send renewal notice at least 60 days before the contract end date. This gives you buffer beyond the standard 30-day cancellation window.

trustpilot
Secure Monthly Billing in Writing low success

Multiple reviewers report Leadfeeder pushes annual contracts even after agreeing to monthly rolling terms. Before signing, confirm monthly billing explicitly in the order form or contract document — verbal or email assurances have been insufficient per customer accounts.

trustpilot
High success Medium Low / difficult

Full negotiation guide →

Leadfeeder Price History

Pricing changes CostBench has tracked for Leadfeeder, verified across 3 snapshots going back to 2026Q1.

  1. Leadfeeder price increase

    Highest tier increased from $165 to $599/month

    +263.03%

  2. Leadfeeder tier restructure

    Changed from 3 to 5 pricing tiers

  3. Leadfeeder tier renamed

    "Lite (Free)" renamed to "Lite"

  4. Leadfeeder tier renamed

    "Website Visitor Identification" renamed to "Discover"

  5. Leadfeeder tier renamed

    "Platform (Enterprise)" renamed to "Activate"

  6. Leadfeeder price increase

    Highest tier increased from $141 to $165/month

    +17%

View Leadfeeder's full price history →

Leadfeeder Pricing FAQ

01 Does Leadfeeder have a free plan?

Yes, the Lite plan is free forever and identifies up to 100 companies per month with basic details, 20 contacts per company, and 7-day visit history. No credit card required.

02 Why does Leadfeeder price by identified companies?

Leadfeeder's paid plan scales based on the number of unique companies identified visiting your site each month. The base tier covers up to 50 companies at $99/mo (annual), increasing through tiers up to 40,000+ companies.

03 Is Leadfeeder the same as Dealfront?

Leadfeeder merged with Echobot to form Dealfront in 2023. The Leadfeeder product remains as the website visitor identification component within the broader Dealfront platform.

04 Does Leadfeeder auto-renew my subscription?

Yes. Leadfeeder subscriptions auto-renew automatically at the end of each billing period. Leadfeeder does not send renewal reminders — you must cancel at least 30 days before your renewal date to avoid being charged for another full year. Multiple customers report being caught off guard by this policy.

05 What happens if I miss the Leadfeeder cancellation window?

If you miss the 30-day cancellation window, Leadfeeder will invoice you for the next full annual period. According to customer accounts, non-payment can be escalated to a collections agency. Some customers have successfully resolved disputes by escalating to a manager.

06 Is Leadfeeder worth it for low-traffic websites?

Probably not. Leadfeeder's visitor identification is most valuable for sites with substantial traffic — reviewers note it is 'useful when you have high volume of traffic.' For low-traffic sites, the Lite plan at $0/month may be sufficient to evaluate fit before committing to Discover at $79/month billed annually.

07 How much does Leadfeeder cost per month?

Leadfeeder offers five plans: Lite at $0/month, Discover at $79/month billed annually, Activate at $369/month billed annually, Scale at $599/month billed annually, and Enterprise with custom pricing.

08 Do Leadfeeder's CRM integrations work reliably?

Some customers have reported significant issues with CRM integrations, particularly with Microsoft Dynamics CRM. One reviewer documented two integration bugs that persisted unresolved for over a year, rendering the integration unusable. Before committing to an annual plan, test your specific CRM integration thoroughly during any trial or free plan period.

09 Is the Leadfeeder free plan enough for my team?

The Lite plan works for initial testing at $0/month. If your B2B site generates enough meaningful company visits to justify paid visitor identification or CRM syncing, you will likely need Discover at $79/month billed annually, with Activate and Scale available for larger sales workflows.

10 Does Leadfeeder work with Microsoft Dynamics CRM?

Leadfeeder offers a Dynamics CRM integration, but at least one reviewer reports persistent unresolved bugs — including incorrect contact attribution and broken ownership syncing — that went unfixed for over a year. If Dynamics CRM is central to your sales workflow, verify integration stability with a free trial before committing to an annual contract.

11 How much do I save by choosing annual vs. monthly billing?

Leadfeeder's current public pricing emphasizes annual plan rates rather than a verified monthly-billing comparison. Listed annual rates are Discover at $79/month, Activate at $369/month, and Scale at $599/month; Enterprise is custom.

Is this pricing incorrect? — we'll verify and update it.