Qualtrics XM vs Medallia Pricing (2026)
Compare / Qualtrics XM vs Medallia
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Team size
25 seats

Qualtrics XM vs Medallia

Customer Feedback pricing comparison · 2026

Qualtrics XM uses custom pricing, while Medallia uses custom pricing. These products use different pricing models ( vs Per-seat subscription), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.

Visit
See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Qualtrics pricing
Free plan limits → Discount programs →
Visit Medallia pricing
Free plan limits → Discount programs →
Compare
2 products · Customer Feedback
Side-by-side · live
Qualtrics XM
Qualtrics XM does not publish public pricing.
verified 4mo ago
$12K $74K
View pricing →
Medallia
Medallia is an enterprise-grade customer and employee experience management platform that
verified 10w ago
$12K $74K
View pricing →
Recorded annual contract medians
Medallia median is $61K less than Qualtrics · different customer contracts; not a quote
Cheapest $12K
Spread 83%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Custom pricing
Custom
all tiers are quote-only
Pricing model unknown
Pricing model unknown
no public list price found
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$74K/yr
Vendr · n=3 · limited data
↓ Lowest median
Median annual
$12K/yr
Vendr · n=28
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 2 sourced facts
1 contract · Vendr median
Last verified 3mo ago
Confidence Limited confidence
Sources 8 sourced facts
3 hidden-cost · 3 contract · Vendr median · 1 review platform
Last verified 2mo ago
Confidence High confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
No hidden costs documented
3 documented
  • Automatic Price Increases on Renewal
    10% of license costs
    1 source
  • Reduced Support for Smaller Accounts
    5-10% of license costs
    1 source
  • Platform Performance Issues After Acquisition
    10-15% of license costs
    1 source
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Qualtrics
Medallia
Auto-renewal
—
Yes
Cancellation
—
No advance notice provided by vendor - customers report surprise renewals
Commitment
1 year
2 years (negotiable to 1 year with opt-out clause)
Price escalation
Reports of dramatic mid-contract price increases following SAP acquisition, with increases up to 193% at renewal
10% annual price increases reported on auto-renewals
Can downgrade
—
No
Based on 4 verified sources (Vendr · TrustRadius · BBB)
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
No public ratings yet
Best for
Organizations focused on customer experience management with multi-channel feedback needs and advanced analytics requirements
Watch out
Non-transparent and unpredictable pricing
Trustpilot
2.3out of 5 (14)
Best for
Large enterprises requiring comprehensive experience management across multiple channels with advanced analytics and predictive capabilities
Watch out
Auto-renewal with undisclosed price increases
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Qualtrics pricing
Free plan limits → Discount programs →
Visit Medallia pricing
Free plan limits → Discount programs →
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Customer Feedback

Qualtrics XM

Custom pricing
/user/month
3 plans
Full pricing breakdown →
VS
Customer Feedback

Medallia

Custom pricing
/user/month
1 plan
Full pricing breakdown →
⚖

Different Pricing Models

Direct price comparison isn't meaningful here — Qualtrics XM uses pricing while Medallia uses Per-seat subscription pricing. Your actual cost will depend on usage volume, team size, or both. Here's each product in its native unit.

Qualtrics XM

Custom pricing
See full Qualtrics XM pricing →
vs
Per-seat subscription

Medallia

Custom pricing
See full Medallia pricing →

Qualtrics XM and Medallia both operate in the customer feedback category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Qualtrics XM Medallia
XM for Customer Experience Custom Custom
XM for Employee Experience Custom —
Enterprise Custom —

Market Intelligence

Qualtrics XM

Median annual cost
$73,500
Based on
3 deals

Medallia

Median annual cost
$12,496
Based on
28 deals

Contract Terms

Term Qualtrics XM Medallia
Auto-renewal — Yes
Cancellation — No advance notice provided by vendor - customers report surprise renewals
Minimum commitment 1 year 2 years (negotiable to 1 year with opt-out clause)
Price escalation Reports of dramatic mid-contract price increases following SAP acquisition, with increases up to 193% at renewal 10% annual price increases reported on auto-renewals
Can downgrade — No

Continue researching

Qualtrics XM

Medallia

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